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JetBlue Becomes First U.S. Airline to Offer Customers Ability to Book Flight, Cruise and Hotel in One Place
JetBlue Airways Corp. said it will now offer cruise packages, including Royal Caribbean cruises, pictured, as part of its Travel Products unit offerings.
Traveltek is delighted to announce it has partnered with JetBlue Travel Products (JTP) to launch JetBlue Vacations’ flight and cruise packages. The partnership makes JetBlue the first U.S. airline to offer customers the ability to book their flight, cruise and hotel all in one place.
The partnership offers customers a unique opportunity to save time and money by bundling their travel purchases, with Traveltek building an API integration to the JetBlue rewards system and mid office suite to allow for agent cancellations and modifications to the booking.
Commenting on the project, Traveltek VP Sales for North America, Kevin Walker, said “We are delighted to be partnering with such a well-established and recognisable North American brand within travel. Traveltek’s Cruise Packaging technology is arguably one of the best in the marketplace, and I know that it will be able to meet the current and future needs of JetBlue’s travel buyers. I look forward to a long and positive relationship with JetBlue Travel Products”
“Continuing to build upon the trust that JetBlue has established over the last 20+ years, we want customers to book their entire trip, from flights and cruises to hotels and more, all with us,” said Andres Barry, president, JetBlue Travel Products. “Handling the customer service ourselves, rather than sending them to multiple entities, allows us to go above and beyond while meeting JetBlue standards at every single touchpoint. With cruise lines increasingly beginning to sail again, we’re excited to refresh our package offerings, as we continue to drive ancillaries and build our non-ticket revenue base.”
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